 |
|
|||||||||||||||||||||||||
| Submission Calendar, 2012 |
|||
|---|---|---|---|
| Issue | Submission Deadline |
||
 |
|||
| January/February | November 15, 2011 |
||
| March/April |
January 15, 2012 |
||
| May/June |
March 15, 2012 |
||
| July/August |
May 15, 2012 |
||
| September/October |
July 15, 2012 |
||
| November/December |
September 15, 2012 |
||
| January/February 2013 |
November 15, 2012 |
||
Frequently Asked Questions
Q: How were the word limits determined?A: In 2009, AMC considered the need of show and go, advanced notice, and instructional trips to provide more information in their listings. We also looked at the mix of trip types usually submitted each issue, and average actual word count length. We reached a compromise which we reviewed with regional directors and chapter leadership.
Q: What is AMC doing to save pages and paper in AMC Outdoors?
A: Along with reducing the number of print issues each year from 10 to 6 in 2009, we have also reduced the length of listings for staff-managed activities, reduced the number of pages of house ads, and combined some other areas of the magazine.
Q: How else does AMC promote chapter activities?A: In addition to Backcountry, AMC has increased our investment in online promotion of AMC programs, including:
- continued promotion of online trip listings at activities.outdoors.org (one of the top three most visited areas on AMC’s website) and on the Outdoors.org homepage.
- highlighting of chapter activities, personalized by member chapter, in monthly AMC Insider e-newsletter and after login to the AMC Member Center
- ability to subscribe to personalized email digest of upcoming chapter activities, based on activity and regional interest
- development of best practices for promotion through social networking sites.
